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We aim to help you make better, healthier juices

At Hurom, we are continuously brainstorming new ideas to minimize nutrition loss due to heat exposure and oxidation, preserve the freshness of ingredients, and help people discover the rich flavors of nature.
Our Slow Squeeze Technology is one of the results of these efforts.


Creating new possibilities with an innovative squeezing method

The secret to the pleasing flavor of juices made with Hurom juicers is our Slow Squeeze Technology.
Designed to minimize nutrition loss by squeezing fruits and vegetables at high pressure and optimal rotational speed, our Slow Squeeze Technology is an advanced version of an existing squeezing method. Not only is it convenient and easy to use, this technology is the key to making juices of higher quality. Equipped with Slow Squeeze Technology, our slow juicers allow you to produce juices from fruits, vegetables, and even nuts, putting glasses of premium juice on your table every day.



Squeezing the nutrients out of nature!

The auger is the key to minimizing nutrient loss due to exposure to oxygen and frictional heat, as it allows the juicer to effectively press the ingredients at low rotational speeds.


Fine Strainer

Filtering out impurities!

The fine strainer removes solid particles from the juice, improving its texture and facilitating the absorption of nutrients in the body.


Spinning Brush

Blending the colors of nature!

The spinning brush thoroughly mixes the nutrients from different fruits and vegetables, thereby enriching the flavor and aroma of the juice.

01. Technology - Auger

The science of nutrient preservation: the auger

Juicing ingredients at high rotational speeds, ranging from a few thousand to tens of thousands of rotations per minute, can result in accelerated rates of oxidation. And depending on its length, the auger allows different amounts of oxygen to enter the juicer and make contact with the ingredients. The high pressure produced by the auger is not enough to guarantee the production of high-quality juice; pressing juice well requires some science. The auger used in Hurom slow juicers is made from a strong plastic called polyetherimide (PEI), which is ideal for use in high-pressure environments. By rotating at 43 rpms, our PEI auger minimizes oxidation, thereby maximizing the nutrient content of the juices it produces.

02. Technology - Fine Strainer

The fineness of the strainer determines the overall performance of the juicer.

The fine strainer features a 0.3-millimeter mesh grid, which effectively filters out nearly all solid particles to create juices with a soft, velvety texture. The external and internal sizes of the fine strainer are different, which facilitates the straining process when liquid passes through the fine mesh. 
It is also made of durable polyetherimide (PEI) and high-strength stainless steel, allowing it to effectively endure the high pressures inside the chamber.

03. Technology - Spinning Brush

The spinning brush: mixing the colors of nature

The spinning brush thoroughly mixes all the components of the different fruits and vegetables, making the texture of the juice more uniform and velvety and enhancing its natural flavor and aroma.

04. Technology - Control Lever

A new idea: juicing made easier with a control lever

With the control lever, you can adjust the width of the pulp outlet  and set the pressure inside the chamber according to the type and freshness of the ingredients.
By allowing you to adjust the settings to accommodate different types of ingredients, the control lever allows you to make juice with the texture you have always wanted.  

06. Technology - Motor

A cutting-edge AC motor that is quiet yet strong

Hurom’s alternating current (AC) motor is known for its low noise and vibration levels, allowing you to make juice in a noise-free environment. 
Another thing it is known for is its high durability, which ensures the long lifespan of Hurom juicers.

05. Technology - Juice Cap

The juice cap: an additional convenience

Keeping the juice cap closed while juicing increases the circulation of the solid and liquid components of the ingredients, making the texture of the resulting juice more uniform and enhancing its natural flavor. 
The juice cap also makes it possible to create a variety of other drinks, such as multi-ingredient juices, soy milk, and smoothies.

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